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Brandwidth On Demand

The mediascape keeps changing. Are YOU keeping up? The "Brandwidth Era" means mastery of more valid distribution platforms for branded audio content. In each 15-minute episode the best in the business share insider tips, tools and trade craft secrets to success now and in the future. Co-hosted by Media Strategist and 2nd-generation broadcaster David Martin and recovering radio programmer, manager Kipper McGee, who also authored the book "Brandwidth: How Big Broadcasting is Missing the Mediamorphosis".
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Nov 25, 2019

To experience the future of audio information, look no further than Erica Mandy. She left a broadcast journalism career in LA to launch “The Newsworthy”, a daily roundup of politics, tech, business and entertainment that makes it faster, easier and way more fun to get all the news you need to know…in less than 10 minutes every day!

Erica shares where she feels broadcast news is missing the mark, especially for younger consumers, and offers some thoughts on why her daily podcast has quickly risen to the top, both in listenership and ad dollars!

Her energetic, personable style and objective coverage of each day’s happenings create a great model for how broadcast news CAN be delivered ─ or face obsolescence.

More info: https://www.thenewsworthy.com/

Nov 18, 2019

“As a lifelong Chicago sports fan, this is a dream come true” for Mike Thomas, who recently arrived in Chicago not only as Market Manager for ESPN 1000 but also to be close to family.

For 10 years, Mike headed programming at Boston’s WBZ, the award-winning station known as The Sports Hub. Before launching the format for CBS Radio (and successor Beasley Media Group) he worked as a program director for stations owned by Jacor, Clear Channel, Saga Communications and Mid-West Family Broadcasting.  His career has taken him from Springfield, Illinois to Dayton, Ohio, to Indianapolis, San Diego, Boston and now Chicago will be his first job as a market manager.

With Mike’s big-picture approach, tips on developing a solid gameplan, and insights into his winning attitude, it’s easy to see why Mike was been successful every step of the way.

 

Oct 28, 2019

John Tesh is a radio star who also happens to have SIX music Emmys, two Grammy nominations, three gold records, seven Public Television specials and 8 million records sold

John is the perfect example of BRANDwidth in action, hitting the full spectrum of on-air and online outlets. He’s the host of the popular the ‘Intelligence For Your Life’ radio and TV programs. His radio show alone gets 40 million gross impressions/per week. John’s Facebook page has a weekly reach of 20-25 million engagements/week. Then, in a move many radio personalities can learn from, John and his marketing team regularly utilize these robust platforms to promote his live concert performances.

John's insights, experiences and ongoing success make him a role model ANYONE serious about a career in media should pay attention to!

Oct 7, 2019

Mike McVay is President of McVay Media, a full-service consulting firm, the specializes in content creation, radio programming including network syndication, talent coaching and unique media strategy design. He also focuses on podcast creation and development and other digital content strategies. Most recently, he served as Executive Vice President of Content and Programming for CUMULUS and WESTWOOD ONE. 

Oct 7, 2019

Feel overwhelmed by the continuous change in our mediascape? Concerned about keeping your job, let alone becoming the obvious choice when the next ‘big gig’ opens?

Mike McVay is President of McVay Media, a full-service consulting firm, the specializes in content creation, audio programming, talent coaching and unique media strategy design. He also focuses on podcast creation and development and other digital content strategies.   Most recently, he served as Executive Vice President of Content and Programming for CUMULUS and WESTWOOD ONE

Mike generously outlines the skills, attributes and evolving approaches you need to succeed!

 

Sep 30, 2019

Josie Dye is among Canada’s best well-known radio and TV hosts, currently hosting mornings on Toronto’s Indie 88 since March, 2017.  Previous stops include 14 years at 102.1 The Edge and creator/host of “Josie’s Top 20”, a nationally syndicated Top 20 show. Josie’s TV experience includes eight seasons of “Oh So Cosmo” on Cosmo TV and host of Canada’s W Network.

Throughout her career, Josie has interviewed a diverse list of celebrities including Oprah Winfrey, Drake, and Dave Grohl. In a 2014 interview, Nirvana producer Butch Vig shared some unheard stories of his experience working alongside Kurt Cobain

Josie, with co-hosts Matt and Carlin reflect Toronto’s music, audience lifestyle, and are not afraid to tackle their life struggles, failing at adulting, how they interact in this city, their curiosities and their love for music.

With 70,000-plus followers on her social media channels, Josie is a Canadian voice that indie music fans trust ─ and a tremendous example of BRANDwidth in action!

Sep 23, 2019

Some morning teams come, and some go ─ but since 2003, Karson and Kennedy have become a morning mainstay in every market they’ve been in. They started the show together at Hot 104.9 in Tallahassee. After about eighteen months, they were hired by Q107.5 (WHBQ-FM) in Memphis Then, in 2009 they got the call from Boston, where they continue to hold court at Mix 104.1 (WWBX-FM). The show is fast-paced and will have you laughing until it hurts one minute and then wiping tears away from your eyes the next. They are deeply involved in community events and run a program called Karson & Kennedy’s Cool Kids, where they bring amazing kids who have overcome adversity on fun adventures at no cost to the kid or their families. We can all learn a LOT from Karson Tager and Kennedy Elsey…Entercom Boston’s Karson & Kennedy!

Sep 23, 2019

Some morning teams come, and some go ─ but since 2003, Karson and Kennedy have become a morning mainstay in every market they’ve been in. They started the show together at Hot 104.9 in Tallahassee. After about eighteen months, they were hired by Q107.5 (WHBQ-FM) in Memphis Then, in 2009 they got the call from Boston, where they continue to hold court at Mix 104.1 (WWBX-FM). The show is fast-paced and will have you laughing until it hurts one minute and then wiping tears away from your eyes the next. They are deeply involved in community events and run a program called Karson & Kennedy’s Cool Kids, where they bring amazing kids who have overcome adversity on fun adventures at no cost to the kid or their families. We can all learn a LOT from Karson Tager and Kennedy Elsey…Entercom Boston’s Karson & Kennedy!

Sep 3, 2019

Radio budgets continue to tighten. Positions keep getting cut. Meanwhile, online businesses thrive. Clearly something is missing.

Mark Ramsey and Tom Asacker help explain WHAT…and ways to think about keeping your brand relevant, and your career moving forward.

Tom is theee ‘go-to’ source for radically new practices and ideas for success in times of uncertainty and change. His widely acclaimed books including The Business of Belief is a road map to the future, putting him in demand for keynotes and presentations at many media, marketing and branding events.

Mark is a veteran media strategist, research and trend-maker who has consulted with and delivered projects for numerous media, publishing, and digital brands over his career, including Apple, iHeartMedia, Pandora, CBS, Bonneville, Sirius XM, EA Sports, and more. Mark also has written some notable books on radio, and together they host the popular podcast “MEDIA UNPLUGGED”.

 Show notes: www.brandwidthondemand.com

Aug 12, 2019

This time, Brandwidth on Demand guests Amanda & Jesse explore the increasing awareness that AFTERNOON radio shows like theirs are really EVERY BIT as important as mornings to a winning radio station. And they tell us how the “Brandwidth” approach of making the most out of ALL distribution platforms is no longer optional. 

Few stations get this as well as Hubbard’s B105, WUBE, Cincinatti...home of Amanda Valentine & Jesse Tack. You can see their individual bio’s, along with links to some of their interesting online items in the show notes.

Complete show notes: www.brandwidthondemand.com

This episode made possible by:

www.musicmaster.com 

http://throwbacknationradio.com/

 

Jul 30, 2019

Don Anthony is the Founder and President of Talentmasters, Publisher of Jockline Daily and is the creator and host of Morning Show Boot Camp. Each August Don brings together hundreds of the top personalities from throughout the U.S. and abroad for his highly acclaimed Morning Show Boot Camp, radio's largest gathering of its type.

In 2018, the 30th annual event brought together a ‘who’s who’ of radio talent and the people who support and coach them.  In this episode, hear from notables like Ellen K, Mojo in the Morning, Angi Taylor, DeDe McGuire, BJ Shea, Jayde Donovan, Dennis Clark, Randy Lane, Mercedes Martinez, Rick Rumbles “Battle of the Bits” and more!

 Videos of MSBC 30 available by email: artvuolo@vuolovideo.com

 Complete show notes: 

www.brandwidthondemand.com

 

Jul 15, 2019

You’ve just scored radio’s ‘Daily Double’!  Insights from two of radio’s top thought leaders! 

Tracy Johnson is widely regarded as one of the industry’s best management and talent coaches, specializing in developing high profile personality radio shows. One of the newest additions to the Tracy Johnson Media Group is longtime PD, researcher and media strategist Mike Shepard.

Together, they break down radio’s evolutionary state right now, where they see the audio industry going next, and steps smart radio people should be taking NOW to be ready for the next changes.

 

complete show notes:

http://www.brandwidthondemand.com

Jul 8, 2019

MIX 101-5' s Two Men and a Mom (Kyle Smelser, Bryan Lord, and Sarah King) brings a whole new approach, attitude and energy to morning radio -- and have the success to prove it.

In this episode, they share not just the end result, but the HOW's and WHY's behind creating a leading morning show brand.

Key points you won't want to miss:

(1:49)  Kyle, Ryan and Sarah explain what their 3-person morning show has in common with “Braveheart”

(3:19)  The key to ANY great show is team chemistry. Hear how this team generated theirs and what they do to KEEP it growing every day.

(6:10)  You may be surprised at how this team overcomes “THOSE” moments, both on- and off-air! 

(8:10)  Brian shares the inspiration behind their daily “60 Second Summary” and the team shares other approaches to their online leadership. 

(11:55) Kyle, Ryan and Sarah share things they’ve learned that they WISH they could tell themselves when first starting out.

 

complete show notes at

www.brandwidthondemand.com

 

 

Jun 24, 2019

If you’re paying attention to radio, and all things media, you probably know the name Fred Jacobs.  As President of Jacobs Media, he’s worked with clients like CBS Radio, Premiere Radio Networks, Greater Media, MTV, Amazon, Electronic Arts, and NPR, just to name a few.

He’s also spearheaded the annual Jacobs Tech Survey, AQ - Radio's First Comprehensive Study of Air Personalities, his annual CES tours in Vegas and many other forward-leaning projects.

 With this appearance, Fred becomes the most frequent guest in our first 100 episodes, and he's also the first radio consultant ever to be inducted into the Radio Hall of Fame…FRED JACOBS!

Jun 3, 2019

Free Beer & Hot Wings started as an afternoon show hosted by former college roommates Gregg Daniels and Chris Michels at a non-commercial station in Omaha. Soon, they moved to mornings before heading on to WBON in Knoxville, TN. Next stop was New Jersey, where they were simulcast on two stations. The Free Beer & Hot Wings Show began full syndication in 2004 with the addition of WGRD in Grand Rapids, MI. Joe joined the show in 2005, followed by Steve in 2009 and Kelly in 2019. The show is now making mornings sound funny on radio stations in 26 different states, and making extra money in ways very few radio people do.  Hear how!

 

May 20, 2019

Tom Webster is SVP/Strategy for Edison Research. With over 20 years of experience researching consumer usage of technology, new media and social networking, his insights could not come at a better time.  This year, their INFINITE DIAL STUDY reveals patterns that can mean tremendous opportunity for legacy radio brands OR present the biggest threats ever. It all depends on how you interpret the trends, and the steps you take next. Tom offers some unique perspectives, predictions, and pathways ─ for those paying attention!

complete show notes:

www.brandwidthondemand.com

May 20, 2019

Tom Webster is SVP/Strategy for Edison Research. With over 20 years of experience researching consumer usage of technology, new media and social networking, his insights could not come at a better time.  This year, their INFINITE DIAL STUDY reveals patterns that can mean tremendous opportunity for legacy radio brands OR present the biggest threats ever. It all depends on how you interpret the trends, and the steps you take next. Tom offers some unique perspectives, predictions, and pathways ─ for those paying attention!

complete show notes:

www.brandwidthondemand.com

May 6, 2019

Lori Lewis has been a force of radio for over 25 years. First, on-air ─ with the nationally syndicated "Bubba the Love Sponge" show, then as decorated Program Director in Baltimore.

In a move to help radio grow digitally and socially, Lori left day to day programming in 2008 to become Director of Digital and Social Strategies for Duke Wright’s Midwest Communications. Next, Jacobs Media tapped Lori to help their clients’ digital and social needs. Lori became Vice President, Social Media, for Cumulus Media and Westwood One. Then last fall, she joined Modern Luxury win the newly created position of VP of Social Media

In her spare time, she also serves as Board Chairperson for the nonprofit Conclave in Minneapolis.

Complete show notes:

www.brandwidthondemand.com

Apr 29, 2019

If you’re paying attention to where radio is headed, it’s very likely that you’ve encountered the work of Kurt Hanson.

As Publisher and Founding Editor of RAIN ─ Radio And Internet News and the popular RAIN Summits ─ he is also the founder and CEO of the online streaming service Accuradio.com. If you’re not familiar, his insights, observation and experiences will help you take your media brand to the next level online!

show notes:

www.brandwidthondemand.com

Apr 22, 2019

 

Elaina Smith has become one of the strongest women performers in radio.

While working at Entertainment Tonight and The Insider in L.A.,  Elaina found her true passion was radio when she got an opportunity to work with San Diego's wildly popular Dave, Shelly & Chainsaw morning show. She caught the bug and never looked back. Since then, Elaina has hosted shows in San Diego, Florida and now over 100 stations simultaneously on NASH Nights Live each night.  Most recently her "With Elaina" has been added to the Westwood One lineup.

Elaina is a Gracie Award-winning broadcaster, who recently added “actress” to her resume when she was asked to appear as herself on the series Nashville. You might also recognize her voice as the newest addition to the ACM Awards announcing team on CBS along with radio co-host Shawn Parr. Elaina is also the host of the popular “Women Want to Hear Women” podcast.

 

Complete show notes at

www.brandwidthondemand.com

 

Mar 31, 2019

Steve Reynolds spent most of his career doing morning radio. When the time came to transition professionally, he made the commitment to help talent stay relevant, real, and entertaining. Steve emphasizes the art of connecting with and entertaining the audience, focusing on what motivates the audience to return to a show each day, and the prep it takes to stay successful. Please check out his complete bio and links in the Show Notes.

 

http://reynoldsgroupradio.com/

http://www.brandwidthondemand.com

 

 

 

 

Mar 25, 2019

You probably know the name Rob Barnett from his high─profile stint as President of Programming for CBS Radio, which is just the tip of the iceberg.  Rob Barnett Media is a strategic content partner delivering talent, development & audience to networks, producers & brands. He’s hired and developed A-list talent and launched original series at MTV, VH1, CBS, and Audible/Amazon. He also founded one of the first online studios and networks for ten years: My Damn Channel.

His complete bio and links to some of his impressive creations are in the show notes.

www.brandwidthondemand.com

Mar 18, 2019

Ryan Wild is the PD at Emmis Radio’s HANK-FM in Indy.  After an impressive run at Milwaukee’s KTI Country, and Omaha, where he served as operations manager for NRG Media’s Sweet 98, Power 106.9 and The Keg, Ryan shares his views on what ingredients make a winning brand in any size market.

In this episode, Ryan candidly shares his experiences on both sides of the radio hiring desk, as well as the ‘secret sauce’ that has been a common thread in making him one of the most loved, respected and feared PD’s in radio today.

Complete Show Notes:

www.brandwidthondemand.com

Feb 25, 2019

Dave Beasing has programmed some America's most innovative radio stations including The Sound, and Star 98.7 in Los Angeles.  (He’s also the PD who gave Ryan Seacrest his first full-time radio job!)

Dave advised hundreds of media properties – radio, TV, cable, web – as Senior Consultant at Jacobs Media Strategies. Now as technologies evolve, Dave’s creativity keeps him in the middle of the action as the founder of Sound That Brands.

Key Takeaways you won't want to miss:

(2:30)  Dave discusses what radio can learn from the current explosion of podcasting and shares insights from the most recent Podcast Movement in Philadelphia.

(3:22) Tips on how radio can use podcasting to create smart solutions for radio advertisers, without hurting your station brand.

(4:18) Dave outlines the best ways to roll out and execute an online strategy, and offers four steps for radio stations to catch if they’ve fallen behind ─ even if t don’t have unlimited resources.

(5:10) The ONE lesson on-air talent should ALWAYS keep in mind as new online opportunities arise.

(12:19) Dave share a vision of what radio brands can be in the near future, and shares his thoughts on the type of media leaders to watch!

Show notes at:

http://www.brandwidthondemand.com

Feb 18, 2019

Beverlee Brannigan exudes a passion for radio. Local radio.

From on-air to PD to Group VPP to GM, she's always worked hard to connect listeners and advertisers with the communities served by each brand. She has always demonstrated that it's the job of each station brand to make a difference in its market. No surprise she's assembled an inspired group of air talent, entertainers, content producers, sales professionals, journalists, and leaders. Beverlee is widely considered by the industry to be a trailblazer for women in Country Radio and is the recipient of numerous accolades and awards. 

Now as SVP/P for Summit Media, and President/GM of their six-station cluster in Wichita, she brings her award-winning insights to us!

Biggest Takeaways You Don’t Want to Miss:

 (3:26) Beverlee discusses the one thing may have held back her career progress, and why it didn’t!

(4:09) A key difference between how men and women approach professional advancement, and lessons EVERYONE can learn from it. 

(6:50) The key traits and characteristics that separate winning applicants from those who never seem to get the offer.

(10:45) A top survival tip for anyone who loves programming or performing on-the-air. 

(13:46) What’s the one thing Beverlee wishes she’d explored earlier in her career?

 Show notes at

www.brandwidthondemand.com

 

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