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Brandwidth On Demand

The mediascape keeps changing. Are YOU keeping up? The "Brandwidth Era" means mastery of more valid distribution platforms for branded audio content. In each 15-minute episode the best in the business share insider tips, tools and trade craft secrets to success now and in the future. Co-hosted by Media Strategist and 2nd-generation broadcaster David Martin and recovering radio programmer, manager Kipper McGee, who also authored the book "Brandwidth: How Big Broadcasting is Missing the Mediamorphosis".
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Now displaying: Page 1
Jun 18, 2018

WMYX Morning star Elizabeth Kay is living proof that a hometown girl can do well! Growing up as one of four girls in Milwaukee’s Bay View neighborhood, her Dad raised her to love sports. She's a Packer shareholder and tries to make as many Packer games as possible. Her love of sports doesn't end there; she lives an active lifestyle, frequents the gym and enjoys any outdoor activities.  After graduating from UW-Milwaukee, and a four-year stint doing mornings in Green Bay radio, Elizabeth returned home to co-host mornings on 99.1 The Mix (WMYX).

Now, whether Milwaukeeans are commuting, shuffling the kids off to school or hitting the snooze button for the 17th time, Elizabeth & Radar are the perfect way to share a smile and get your day off to a great start, and today, Elizabeth shares some of her insights with us. 

Biggest Takeaways You Don’t Want to Miss:

 (2:28)  How attending a COUNTRY concert lead to a career in Hot AC!

(3:33)  What allows some shows to WIN, while others struggle?

(5:07)  The radio ‘secret weapon’ that anybody in radio CAN use, but many don’t.

(7:26)  Elizabeth’s advise for young women (and men!) who would like to follow in her footsteps.

(9:12)  Lessons learned from some of Elizabeth’s top role models.  (#3 might surprise you!)

Complete show notes at:

 

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